Through several strategic partnerships, Snowminds strives to give back to our local communities, assist those in need, and reduce our overall environment footprint on the natural world. As a team, we collectively recognize the unique privilege we have to ski and snowboard around the world and, as such, believe that we have a clear social responsibility to uphold and live by.
Although we are of course a small company, we carry out a wide-range of CSR initiatives motivated by a strong interest in preserving the environment and addressing climate change, helping disadvantaged people learn how to ski, and doing whatever else we can to solve problems in our local communities. If you are interested in partnering with us or wish to share your thoughts, please don’t hesitate to get in touch. We’re always up for exciting new opportunities that make a positive difference. 🙂
– Team Snowminds
Protect Our Winters (POW) is a 501(c)(3) nonprofit. Founded by professional snowboarder Jeremy Jones in 2007, POW turns passionate outdoor people into effective climate advocates. POW leads a community of athletes, thought pioneers and forward-thinking business leaders to affect systemic political solutions to climate change. As a member of the outdoor sports community, Snowminds makes an annual charitable contribution to support POW’s advocacy, awareness-building and other related efforts.
The past decade has been the warmest on record. Meanwhile, the northern hemisphere has already lost a million square miles of spring snowpack since 1970—an area three times the size of Texas. Snow levels are rising in elevation and winters are shorter. With this new reality in mind, POW has brought on concerned pro athletes, individuals, resorts and winter sports companies to help fight back against climate change. Since 2007, Protect Our Winters has grown from a kernel of an idea into a worldwide network of over 130,000 supporters – a social movement on climate, designed to activate a passionate community and create the political will for meaningful action by state and federal policymakers.
In Denmark, the Youth Red Cross has created an annual winter camp designed to give disadvantaged youth the possibility to learn how to ski and experience the natural beauty of the mountains. Each year, approximately 20 young people between the ages of 8 and 13 years old get selected to go on a trip of a lifetime to Norway. Since skiing equipment and lessons can be quite expensive, this organization removes the economic barrier and offers all camp participants an incredible skiing experience – a first-time event for the majority of these kids.
At Snowminds, we aim to support the Youth Red Cross in these specific efforts in several important ways. In addition to direct charitable donations to support the organization’s initiatives, a number of Snowminds staff also volunteer their personal time to help organize these camps and other related events.
Goodwings is more than your typical travel agency. The Danish firm combines a love for travel with a passion for creating a more sustainable future through it’s charitable business model. Beginning in 2018, Snowminds partnered together with Goodwings for a variety of travel accommodation solutions around the world. For every Snowminds travel booking, a portion of the total amount is donated to select charities of Snowmind’s choosing. Overall, Goodwings donates half of their commission to philanthropic projects, which benefit people and the environment in alignment with the UN’s Global Goals for Sustainable Development.
Practice what you preach – that’s our attitude. Our Snowminds team recognizes the environmental footprint of all our traveling around the world and, as such, felt we needed to take positive action. To this end, Snowminds leases a hybrid vehicle to reduce our overall emissions and make our travels more sustainable than they would be otherwise. We believe even small steps that we collectively take ultimately add up to something meaningful. That’s why we strive to rely on bicycle, public transport and our hybrid vehicle as much as possible in light of our shared environmental concerns.
Do you have any ideas or suggestions for how Snowminds can make a positive impact or improve its business practices? Send us an email at [email protected]